R2M Advisors

Mapping Public Markets is a diagnostic survey aimed at understanding the daily realities, challenges, and opportunities faced by micro and small entrepreneurs operating in public markets across Zanzibar. This initiative seeks to gather insights directly from vendors, traders, and informal business owners to inform future strategies on business formalization, access to credit, training, and infrastructure improvements. By listening to those at the heart of the market economy, this survey hopes to build a clearer picture of how public markets function, what barriers traders face, and how inclusive policies can be designed to support their growth. All information collected will remain confidential and will be used solely to support public programs and policy development for economic empowerment.

Volunteer Information Jina la Mdadisi:

Please select your name: Tafadhali chagua jina lako:

1. What is your name? Jina lako ni nani?

2. Are you the owner of this business? Je, wewe ni mmiliki wa Biashara hii?

Yes Ndiyo No, I work here Hapana, ninafanya kazi hapa No, I'm the owner's family Hapana, mimi ni familia ya wamiliki

3. How old are you? (age) Una umri gani?

4. Gender Jinsia

Male Mwanaume Female Mwanamke

5. Education Elimu

Elementary Msingi Middle School Shule ya Kati High School Sekondari Higher Education Elimu ya Juu None Hakuna

6. Why did you decide to open this business? Kwa nini uliamua kufungua Biashara hii?

To continue family business Kuendeleza Biashara ya familia Identification of a market opportunity Kubaini fursa ya soko Desire for autonomy and independence Tamaa ya kujitegemea na uhuru Limited employment opportunities Uchache wa fursa za ajira Work for the owner of this business Work for the family

7. On a scale of 1 to 5, how satisfied are you with your business currently? Kwa kiwango cha 1 hadi 5, je, umeridhika vipi na Biashara yako kwa sasa?

8. If you have the opportunity, would you like to expand your business? Ikiwa unapata fursa, ungependa kupanua Biashara yako?

Yes Ndiyo No Hapana I’m not thinking about it now Sifikirii kuhusu hilo sasa

9. Is your business registered with the government? Je, Biashara yako imesajiliwa na serikali?

Yes Ndiyo No Hapana I don’t know Sijui

11. To what extent would a simple and fast process increase your interest in registering your business? Kwa kiasi gani hatua rahisi na ya haraka ingeongeza hamu ya kusajili biashara yako?

Not at all Haiko kabisa A little Kidogo Moderately Kwa kiasi A lot Sana A great deal Sana sana

12. What kind of permit do you hold? Je, una kibali cha aina gani?

Mobile vendor Anaetembeza Plot (fixed vendor) Plot (mchuuzi wa kudumu) Wareholder Mwenye ghala Don't have permit Huna kibli

13. If fixed, how much do you pay for the stall per month? Ikiwa ni cha kudumu, unalipa kiasi gani kwa kibanda kwa mwezi?

0 to 15,000 TZS TZS 0 hadi 15,000 15,001 to 30,000 TZS TZS 15,001 hadi 30,000 30,001 to 50,000 TZS TZS 30,001 hadi 50,000

14. What is the main activity of your business? Ni shughuli gani ya msingi ya Biashara yako?

Food (cooked or raw) Chakula (kilichopikwa au kisichopikwa) Spices Viungo Cosmetics Vipodozi Clothes or shoes Nguo au viatu Household items Vifaa vya nyumbani Crafts Ufundi Providing a service Kutoa huduma Mixed Retail Rejareja ya Mseto Other Nyingine

15. How long has your business been operating? Biashara yako imekuwa ikiendeshwa kwa muda gani?

0 to 3 years Miaka 0 hadi 3 3–7 years Miaka 3–7 7–15 years Miaka 7–15 More than 15 years Zaidi ya miaka 15

16. How is your business structured? Biashara yako imeundwa vipi?

Individual Binafsi Family-based ya Familia Informal partnership Ushirikiano usio rasmi Other Nyingine

17. Do you have employees? Je, una wafanyakazi?

No Hapana 1–2 3–5 6 or more 6 au zaidi

18. Have you ever been part of a cooperative? Je, umewahi kuwa sehemu ya ushirika?

Yes, I am. Ndiyo, niko sasa Yes, I have been, but not anymore Ndiyo, nimewahi, lakini sio tena No, it doesn’t interest me Hapana, haunivutii No, never got the chance. Hapana, sikupata nafasi

19. Where do you get the goods you sell? Unapata wapi bidhaa unazouza?

I make or grow them myself Ninazitengeneza au ninazilima mwenyewe From cooperatives Kutoka kwa vyama vya ushirika From other vendors in the market Kutoka kwa wauzaji wengine sokoni From local suppliers outside the market Kutoka kwa wauzaji wa karibu nje ya soko From suppliers far away (e.g., mainland Tanzania) Kutoka kwa wauzaji wa mbali (kwa mfano, Tanzania bara)

20. Do you accept card payments? Je, unakubali malipo ya kadi?

Yes Ndiyo Used to accept, but not anymore Nilikubali, lakini sio tena Never accepted Sikuwahi kukubali

21. Do you accept mobile payments? Je, unakubali malipo ya simu?

Yes Ndiyo I used to accept, but not anymore Nilikubali, lakini sio tena Never accepted Sikuwahi kukubali Don't want to Sitaki

22. How do you usually pay your suppliers? Kwa kawaida unawalipa vipi wauzaji wako?

With cash right away Kwa pesa taslimu mara moja With cash later (e.g., after selling goods) Kwa pesa taslimu baadaye (kwa mfano, baada ya kuuza bidhaa) With mobile money (e.g., Mixx by Yas) Kwa pesa za simu By trading goods (no money) Kwa kubadilishana bidhaa (bila pesa) I don’t use suppliers Sifanyi kazi na wauzaji

23. How do you manage your business finances? Unasimamia vipi fedha za Biashara yako?

Mentally (in my head) Kwa akili (kichwani mwangu) Paper notebook Daftari la karatasi Spreadsheets Lahajedwali Management software Programu ya usimamizi

24. How often do you track indicators like revenue, costs, and profit? Unafuatilia mara ngapi viashiria kama mapato, gharama, na faida?

25. Do you know how much your business profits per month? Je, unajua Biashara yako inaleta faida ngapi kwa mwezi?

Yes, I know exactly Ndiyo, najua haswa I have an idea Nina wazo I don’t know Sijui I work here nafanya kazi hapa

26. On average, what is your monthly revenue? (This question is important to understand the value for loans and grants – for microfinance)
Kwa wastani, mapato yako ya kila mwezi ni yapi?

Less than 50,000 TZS Chini ya TZS 50,000 50,001 to 100,000 TZS TZS 50,001 hadi 100,000 100,001 to 300,000 TZS TZS 100,001 hadi 300,000 More than 300,000 TZS Zaidi ya TZS 300,000

27. Do you have a bank account? Je, una akaunti ya benki?

Yes, personal account Ndiyo akaunti binafsi Yes, I have personal and business account Ndiyo, nina akaunti binafsi na ya biashara No, but I used to have an account Hapana, lakini niliwahi kuwa nayo No, because it is too difficult to open an account Hapana, kwa sababu ni ngumu kufungua akaunti No, because it is too expensive to have an account Hapana, kwa sababu ni ghali kuwa na akaunti No, because I don’t trust the bank Hapana, kwa sababu siamini benki

28. Do you currently save any money from your business earnings each month? Je, kwa sasa unahifadhi pesa zozote kutoka kwa mapato ya Biashara yako kila mwezi?

Yes, at the bank Ndiyo, benkini Yes, personally stored Ndiyo, nimezihifadhi binafsi Yes, but I invest back in my business venture or property Ndiyo, lakini ninarudisha kwenye Biashara au mali No, but I would like to Hapana, lakini ningependa No Hapana

29. Are you aware of any government programs that support micro-entrepreneurs and small businesses? Je, unafahamu mipango yoyote ya serikali inayosaidia wajasiriamali wadogo na biashara ndogo?

Yes, and have participated Ndiyo, na nimeshiriki Yes, but didn’t participate Ndiyo, lakini sikushiriki No Hapana

30. Which of the following benefits would convince you to register your business? Ni faida zipi zifuatazo zitakushawishi kusajili biashara yako?

Training Mafunzo Accessible loans Mikopo inayopatikana kwa urahisi Access to financed equipment Upatikanaji wa vifaa Recognition as a legitimate business Kutambuliwa kama biashara halali Opportunities to access new markets Fursa za kufikia masoko mapya

31. What areas would you like to learn more about to improve your business? Ni maeneo gani ungependa kujifunza zaidi ili kuboresha biashara yako?

Finance Fedha Marketing Masoko Social networks Mitandao ya kijamii People management Usimamizi wa watu Skills relevant to your trade Stadi zinazohusiana na biashara yako Other Nyingine

32. Rate the engagement of the entrepreneur with the survey questionnaire. (1 – Not Engaged; 2 – Kiasi; 3 – Very Engaged)
Pima ushiriki wa mjasiriamali na kwa kuzingatia dodoso la utafiti. (1 – Not Engaged; 2 – Kiasi; 3 – Ushiriki)

1 – Not Engaged Not Engaged 2 – Kiasi Kiasi 3 – Very Engaged Ushiriki

SURVEY: MAPPING PUBLIC MARKETS UTAFITI: KUCHORA RAMANI YA MASOKO YA UMMA

Volunteer Information Jina la Mdadisi: